Play Training
Target Demographics
Number of Guide Steps: 6
Within the expansive capabilities of Vision VX, the robust demographic targeting feature empowers users to refine their campaigns with a precision that aligns perfectly with their strategic goals. In this comprehensive guide, we delve into each type of demographic selection available, providing you with the knowledge and tools to tailor your campaigns effectively
- 1. Set Age Targeting
- 2. Education Targeting
- 3. Set Gender Targeting
- 4. Set Household Targeting
- 5. Set Income Target
- 6. Life Events Targeting
Set Age Targeting.
Effortlessly zero in on your desired audience by age. Click the pen tool next to edit, and then click save when done.
Vision VX provides pre-defined common age groups for easy selection. For more granular control, opt for the 'Custom' option to define a specific age range tailored to your campaign objectives. This feature is particularly beneficial for recruitment campaigns, ensuring compliance with age-related guidelines.
Education Targeting.
Tailor your campaign to specific education levels using Vision VX's education targeting functionality. Choose from predefined education categories, or for more nuanced targeting, utilize the 'Custom' option to define a bespoke education range for your campaign.
Set Gender Targeting.
Precision in campaign targeting extends to gender demographics.
Easily target adults based on gender, providing a valuable tool for campaigns with specific gender-related objectives.
Similar to age targeting, Vision VX ensures recruitment campaign compliance with just a click.
Set Household Targeting.
Align your campaign with the unique characteristics of your audience by targeting adults based on housing status, marital status, or parenting status.
The 'Custom' option allows you to define a specific range tailored to your campaign's needs, offering flexibility and relevance.
Set Income Target.
Refine your audience targeting by income brackets. Vision VX provides common income ranges for straightforward selection.
For campaigns requiring a more personalized touch, the 'Custom' option allows you to define a specific income range aligned with your campaign objectives.
Life Events Targeting.
Leverage knowable life events to make your campaign resonate with your audience. Whether it's birthdays, anniversaries, or other significant life moments, Vision VX allows you to target adults based on these events.
The 'Custom' option provides additional flexibility, enabling you to define a custom range for your campaign.
